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SCCJ Swedish Chamber of Commerce and Industry

Astrid Lindgren is by far the most translated Swedish author in Japan. Image source: Wikipedia, photographer unkown.


Swedish authors have been building momentum in Japan for more than a century, which is highlighted by the recent success of mystery novels. Still, entering the Japanese market is far from easy, and even international best sellers often fail. What are the factors behind the Swedish success stories? And what are the prospects for the future?

Making Japan a little more Swedish
Wednesday, 18 June 2014 12:00

Making Japan a little more Swedish

Sweden Day Goes Weekly for 2014
Monday, 02 June 2014 00:00

Sweden Day Goes Weekly for 2014

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